A Line Has Two Sides: Gaining the Competitive Edge in Market AnalysisIt’s easy to get locked into a single perspective in competitive intelligence and market strategy. You analyse the market, study…5d ago5d ago
Avoiding Mistakes in Competitive Analysis: What Mistakes Did You Make Last Time?Avoiding Mistakes in Competitive Analysis: What Mistakes Did You Make Last Time?: Weekly Winning StrategiesFeb 2Feb 2
Stop Watching Your Competitors — Start Understanding Their Next MoveMost don’t fail because they’re bad at competing. They fail because they don’t understand what “competition” really is. Some imagine…Jan 24Jan 24
Who Are Your Competitors Really Trying to Help? Weekly Winning StrategiesTo improve your competitive intelligence, ask this key, often overlooked question. Who are your competitors really trying to help?Jan 17Jan 17
Beating Competitors at Their Own Game and Outpacing DisruptionThe biggest disruptor in your market over the next decade won’t be AI itself. It will be those who use it better, faster, and more…Jan 10Jan 10
Uncover Hidden Opportunities: Listening to the Quiet Voice in Competitor Analysis: Weekly Winning…Listening to the quiet voice in a competitor analysis is an art as much as a science. It involves tuning into subtle, often overlooked…Dec 23, 2024Dec 23, 2024
Look at the Order in Which You Do Things: A Market Analysis PerspectiveWhen analysing competitors or assessing market trends, the order of operations matters more than you realise. Many jump straight into…Dec 6, 2024Dec 6, 2024
Be Less Critical: Why Overthinking Your Competitors Can Hurt Your GrowthIn competitive intelligence, we’re told to scrutinise our competitors. We must analyse every move and dissect every strategy. But what if…Nov 30, 2024Nov 30, 2024
Breaking the Hindsight Trap: Avoiding Bias in Competitive Intelligence and Strategic PlanningHindsight bias is a big problem in your competitor analysis and strategic planning. When we look back on competitors’ moves or market…Nov 22, 2024Nov 22, 2024
Give the game away to reveal your hand too early“Give the game away” — it’s when a company, either by sheer oversight or miscalculation, reveals its hand in the market. It is an…Nov 15, 2024Nov 15, 2024