Time to get competitive with Intelligence analysis tools

Octopus 05/07/2018

Competitor Analysis. When gathering Competitive Intelligence, there is often more than one path we can go down. To help us decide the best path, we use a tool called Analysis of Competing Hypotheses, or ACH to keep things simple.

Competitor analysis: The Analysis of Competing Hypotheses

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Step 3

Deductions — The process of reaching the answer by thinking about the known facts.

For instance. The Russians will support the Syrian regime because they want to maintain their influence in the Middle East and have a Mediterranean seaboard.

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